Paris Hilton

Top Celebrity Fragrance

OK, so we all know that companies name their products after celebrities in order that the famous name will make the product sell better. However this can be a  double edged sword . And in the case ofParis Hilton perfume, who can be in the newsreports for all the wrong reasons, you might be forgiven for thinking that her name might actually harm sales. But then, as the saying goes, there is no such thing as bad publicity. So maybe the fact that her name is  in the news  reports is enough to boost sales. Read more...